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Tokyo, June 17, 2004 - JCB International
Co., Ltd. (JCBI), a leading international
payment brand, and Hang Seng Bank (HANG
SENG) are pleased to announce the launch
of the HANG SENG/JCB Standard and Gold
Cards in Hong Kong.
"The HANG SENG/JCB Card products
leverage the distinctive benefits of Hang
Seng Bank's local operations and product
design expertise with JCB's brand recognition,
global merchant network and worldwide customer
service. We are convinced that this launch
will significantly enhance JCB's presence
in Hong Kong", said Mr. Shizuo Mizuguchi,
Senior Executive Vice President of JCBI.
The prestige of the JCB brand has helped
JCB build the highest quality merchant
base in Hong Kong and around the world,
offering HANG SENG/JCB cardmembers special
discounts and premiums in dining, fashion,
entertainment and lifestyle.
In addition, the comprehensive Japanese
merchant network and information database
gives cardmembers privileged access to
the best in restaurants, hot springs, hotels,
amusement and theme parks, golf courses
and other sports facilities in Japan. HANG
SENG/JCB Gold cardmembers can also enjoy
exclusive VIP airport lounge service in
Tokyo, Osaka and other major cities in
Japan. For details, please visit http://www.all.jcb-card.com.
In the months ahead discount packages
for travel to Japan and other valued-added
programs for HANG SENG/JCB cardmembers
will be introduced. Cardmembers making
purchases with the HANG SENG/JCB Card,
in Hong Kong and Japan, will enjoy increasingly
attractive rewards. Moreover, HANG SENG/JCB
cardmembers can enjoy the privileges offered
at JCB Plazas - worldwide customer services
centers, reservations at restaurants and
hotels, and tourist information and emergency
assistance.
'The HANG SENG/JCB Card will capture additional
market segments that are fond of Japanese
culture and want to keep up with the latest
trends. Hang Seng's innovative products
have always been successful and well received
by the public. We are confident that the
unique combination of Hang Seng market
savvy and JCB global services will make
this card a winner,' commented a Spokesman
at Hang Seng Bank.
JCB opened its first overseas representative
office in Hong Kong in 1981, and also issued
the first JCB credit card outside Japan
in Hong Kong in 1985, a significant milestone
in its long-standing commitment to Hong
Kong and the Asian market. The launch of
the HANG SENG/JCB card is another major
step forward for JCB's presence in Hong
Kong.
About Hang Seng Bank
Founded in 1933, Hang Seng Bank is a principal
member of the HSBC Group and the second
largest listed bank in Hong Kong in terms
of market capitalisation. It operates
159 branches and automated banking centres
in Hong Kong; a branch in Macau; and
a network of five branches (in Shanghai,
Guangzhou, Shenzhen, Fuzhou and Nanjing),
a sub-branch (in Shanghai) and two representative
offices (in Beijing and Xiamen) in mainland
China. The Bank also has a representative
office in Taipei.
With consolidated assets of HK$503 billion
at the end of 2003, the Bank reported a
profit attributable to shareholders of
HK$9.54 billion for 2003. For further information
on Hang Seng, please visit the Bank's website
at www.hangseng.com.
About JCB International Co., Ltd.
JCB is an international credit card brand
and the largest card issuer and acquirer
in Japan. JCB launched its card business
in Japan in 1961 and began expanding
overseas in 1981. Its merchant network
includes 11.4 million merchants and spans
189 countries and territories. JCB cards
are now issued in 18 countries and territories,
with 49.6 million cardmembers. As part
of its international growth strategy,
JCB has formed alliances with more than
320 leading banks and financial institutions
globally to increase merchant coverage
and cardmember base.
JCB's corporate philosophy of "Service
from the heart", a commitment to responsive
and high-quality service, continues to
guide it as it creates the future together
with its customers, merchants and partners.
For further information, please visit the
JCB Co. Ltd. home page at: www.jcb-global.com/english or www.jcbinternational.com.
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